Meet the team

Meet some of the faces that are working behind the scene on our project.

Alex Ball,

Community Engagement Manager

Alex joined the Unlocking the Severn team in October 2018. She has worked on waterways projects for the last 20 years, most of them on or beside the River Severn. She trained as an architect, joined Canal & River Trust, and soon after moved into a project management role. From 2004 she has worked on National Lottery Heritage Fund funded projects, at Stourport-on-Severn Canal Basins, and on the Montgomery Canal in Powys and Shropshire. Most recently Alex was the project manager for the refurbishment of the National Waterways Museum Gloucester, which included the repair and adaptation of the river barge Sabrina 5 to provide a learning and exhibition space for the museum.
As an outdoors enthusiast, particularly walks with her dog, Alex is excited by the opportunity to work on such an ambitious and exciting project as this on the Severn.

Rosie Croggon,

Education Officer

Rosie joined the Unlocking the Severn team in August 2019 with a background in Geography and education. Rosie graduated from the University of Birmingham in 2015 with a BSc in Geography; and following this she went on to teach A level Geography for four years. Her passion lies in environmental education.

She cares greatly about inspiring young people to connect with the natural world and to recognise their own relationship with it, both on a local and global scale. As the Education Officer for Unlocking the Severn, Rosie is excited to connect children and young people of all ages to the magnificent River Severn and the endangered shad which the project aims to support.
On a personal note, Rosie has her own connection with the River Severn having grown up around it, and she enjoys getting outside through her love of cycling and walking.

Jennie Hermolle,

Communications & Marketing Officer

Jennie joined Canal and River Trust to work on the communications for Unlocking the Severn and has been fully operational in her new role since January 2019. She a wide range of experience developing and managing brand marketing and communications, most recently in the education sector. She is particularly excited by the joint environmental and community engagement elements to this project.
Jennie is looking forward to getting more people inspired by the River Severn and sharing the story of the shad as we work to return this rare fish to its natural spawning habitats.
In her spare time, Jennie loves to be outdoors, often with her active young family.

Lucy Newton,

Informal Learning & Interpretation Officer

Lucy joined the Unlocking the Severn team in November 2018. She has worked for various wildlife and conservation charities in interpretation, engagement and visitor operations roles. Here focus is on both helping nature and helping people to connect with nature, through creative interpretation and the arts in particular.

Growing up in South Gloucestershire, Lucy lived very close to the River Avon. Spending time there was important to her: walking, writing and wildlife watching. She knows the big skies and vast tidal waters of the Severn estuary and through the project’s activities, she’s discovering the River’s character further north.


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